Without dispute, Amazon has built and operates an attractive platform optimized for selling just about anything. And, that platform is incredibly effective, gathering more than 50% of initial searches for prospective buyers. That’s a hard statistic to ignore. Only a few years ago, Google was king of product search and it was the primary way […]

For small to medium size businesses based in Europe, addressing the US market is both attractive and frightening. There is the possibility of great reward but the business landscape is also fraught with unknowns and complications. These can be overcome with experience but the learning process is often not pleasant. A trusted, experienced partner can […]